Online Strategy and Communications

The Internet is radically changing how state Democratic parties fundraise, connect to and recruit volunteers, communicate a strong message to the electorate, train organizers, and, most importantly, win elections. By embracing this new technology, and working with those who have run effective online campaigns, state parties are building the future of Democratic party success.

Grassroots Democrats is working with the leaders of this growing field to bring the best practices of online organizing, messaging and fundraising to each of our state parties. In addition, Grassroots Democrats provides research on the state of current online initiatives; hosts conferences for online development, strategy, and communications; and gives advice to strengthen state party online infrastructure.